NEW DELHI: The Public Relations Society, Delhi (PRSD) launched its inaugural bi-monthly digital newsletter, Srijan Samvad. Conceived as an in-house platform for communication, dialogue and creative applications in line of emerging media platform to act as thought leadership in Public Relations and Communications, the publication is an attempt to fulfil a long-standing expectations of stakeholders of media and public relations fraternity for a dedicated forum. It is apt to mention that the society shares professional insights, chronicles key milestones and facilitate meaningful industry conversations.

The inaugural issue of Srijan Samvad was released at NTPC Corporate Headquarters, New Delhi, in the presence of distinguished veteran public relations professionals, in presence of Shri G.S. Bawa, Dr Jyoti Kumar, Shri B.P. Pandey, Shri Umesh Mehta, Shri Vipin Kharnanda ,Ms Rama Vijay, Ms Nisha Sharma and Ms Anita Guptrishi, along with members of the communication fraternity.

Speaking on the occasion, Dr Jyoti Kumar, Secretary, PRSD, said, “The launch of ‘Srijan Samvad’ marks the beginning of a meaningful and enduring journey for PRSD. Far beyond bringing pages together, this publication serves as a dynamic vehicle for communication, dialogue and thought leadership. In an era marked by rapid technological transformation and unprecedented information flows, the commitment to credible, purposeful and responsible communication has never been more vital.”

Shri G.S. Bawa, Chairman, PRSD, said, “‘Srijan Samvad’ fulfils a long-standing demand of our members for a dedicated in-house platform to chronicle key milestones, share professional insights and shape conversations across the industry. It creates an inclusive bridge connecting seasoned practitioners, corporate leaders, academicians and young students across the public relations fraternity.”

Spearheaded by Chief Editor Shri G.S. Bawa, the newsletter has an editorial board comprising Ms Rama Vijay, Ms IPSA Kapoor, Dr Kala Iyer, Shri Rupesh Kumar, Shri Gaurav Paliwal, Dr Akshat Chopra and Shri Irfan Rashid. Shri Yogesh Sharma and Shri J.P. Sharma provided design and coordination support.

The digital newsletter will be widely circulated among public relations professionals, media organisations, public sector undertakings (PSUs) and corporate communication departments, as well as through professional and media networks across the country.